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In 2024, an integrated marketing approach combining PR, content, and influencers is crucial for digital success and brand impact.

Integrated Marketing: Navigating the Dynamic Digital Landscape in 2024

In 2024, an integrated marketing approach combining PR, content, and influencers is crucial for digital success and brand impact.

April 2, 2024

5 Social Media Habits to Break in 2024 for Canadians

2024 social media guide: End mindless scrolling, avoid comparisons, value quality over likes, use platform-specific strategies, and practice positive habits.

April 2, 2024

Social Media Influencer Diversifying their Income

Navigating Uncertainty: How Creators Can Diversify Their Income Streams

Creators must diversify income beyond one platform. Explore merch, teaching, sponsorships, and more for stability

March 18, 2024

Find the perfect influencer for your marketing campaign

How to Identify Influencers That Fit Your Niche

Find the perfect influencers through research, strategy, and authenticity to boost your brand's reach and build valuable partnerships.

March 18, 2024

New Year, New Trends: Staying Ahead of the Curve in Influencer Marketing

Explore the latest influencer marketing trends with MODERNSPEAK. From micro-influencers to data-driven decisions, stay ahead of the curve in 2024!

February 16, 2024

Timeless Video Content: 7 Ideas with Enduring Appeal

Elevate your video content game with tips from MODERNSPEAK. Collaborative storytelling, authenticity, and educational series await!

February 9, 2024

Your Brand, Your Voice: The Power of PR in Small Businesses

Elevate your small business with the fusion of traditional and digital PR. MODERNSPEAK crafts authentic narratives, driving brand visibility and growth.

January 26, 2024

Influencer Marketing vs. Traditional Advertising: Who Comes Out on Top?

Discover the power shift from traditional advertising to influencer marketing in the digital age, exploring engagement, authenticity, and success stories.

January 18, 2024

Embracing Tomorrow: 9 Social Media Marketing Trends Shaping 2024

Stay ahead in 2024 with MODERNSPEAK: Unveil social media trends from video-first content to sustainability. Future-proof your strategy with us!

January 12, 2024

Decoding Influencer Marketing Metrics and ROI

Unlock brand success with MODERNSPEAK! Decoding influencer metrics, precision targeting, and lasting impact. Elevate your brand in digital marketing.

January 5, 2024

Choosing the Right Content Creation Agency for Your Business: MODERNSPEAK

Elevate your brand with MODERNSPEAK, a content creation agency. Tailored strategies, quality content, and transparent collaboration for digital success.

December 28, 2023

Beyond Impressions: Diving Into the Depth of PR Analytics

Elevate your PR strategy with digital analytics. Learn key metrics, leverage social media, and embrace advanced tools for a targeted, impactful campaign.

December 21, 2023

Elevating Hotels through PR Excellence: The Power of Influencer Collaborations

Elevate your hotel's online presence with MODERNSPEAK's digital PR and influencer collaborations. Navigate the dynamic digital landscape with finesse!

December 11, 2023

Food Content Creators: The Art of Restaurant Promotion

Elevate your restaurant's online presence with foodie content creators. Boost credibility, engage new audiences, and thrive in the digital landscape.

December 4, 2023

The Power of Wellness Influencers: Strategies for CPG Brands

Elevate your Consumer Packaged Goods brand with wellness influencers. Explore top influencer marketing strategies for CPG success in a dynamic market.

December 1, 2023

Influencer Marketing vs. Google Ads: Which Delivers Better ROI for Brands?

Discover the ultimate showdown: Influencer Marketing vs. Google Ads. Uncover the pros, cons, and find the perfect blend for your brand's success.

November 27, 2023

Influencer Marketing in PR: Micro vs. Macro – Which Path to Take?

Discover the difference between micro and macro influencers, and which type is best for your PR campaign, based on budget, target audience, and goals.

October 30, 2023

The ROI of Content Creation: How Quality Content Drives Results

This article explores the ROI of high-quality content creation and how it drives business results. Learn how compelling, optimized content boosts traffic, conversions, rankings & awareness to maximize results.

October 23, 2023

Building Brands through Media Relations: The Role of PR in Brand Identity

Elevate your brand with PR. From storytelling to media coverage, PR shapes your brand identity and builds trust in a fast-paced digital world.

October 16, 2023

Amplifying Tech Impact: Influencers in the Digital Age

Influencers are reshaping the tech industry by rapidly popularizing products like cybersecurity and AI. Authenticity is key, and collaborations matching influencers to the target audience drive successful tech marketing.

October 10, 2023

Boosting Tourism: How Influencers Can Drive Visitors to Your Destination

Explore the Power of Influencer Marketing in Travel | Learn how to reach your audience authentically and navigate potential hurdles in our latest blog.

September 14, 2023

What Do Brands Look For in an Influencer?

Are you curious about what companies look for in an influencer? This post will give you all the insights you need to know to become a successful influencer.

June 14, 2023

How to do Influencer Marketing Effectively to Boost Your Hotel Business

Want to boost your hotel business? Learn how to effectively use influencer marketing with ModernSpeak. Discover hotel brands that have successfully worked with influencers.

June 14, 2023

How Do Travel Influencers Monetize Their Work?

Want to know how travel influencers make money? Learn about their strategies for monetization and make the most of your influencer career!

March 30, 2023

How to Promote Your Travel Brand With Content Creators

Need an effective way to market your travel brand? Use content creators! Learn more about selecting, collaborating, and utilizing influencers for the best results.

February 23, 2023

Is Influencer Marketing Affecting the Travel & Tourism Industry?

The travel and tourism industry has quickly adopted influencer marketing to reach potential customers. Learn the best approaches for working with influencers.

January 16, 2023

Why is travel storytelling important for travel and tourism

How to use visual storytelling on your travel IG page to introduce your business, highlight your services, show off your reviews, & connect with your audience.

December 15, 2022

Why Influencers are Important for Travel Brands

Influencer marketing is essential for travel brands. Investing in travel creators & a powerful storyline-based influencer strategy can help with brand awareness

December 9, 2022

How to Calculate the ROI of Influencer Marketing Campaigns

Calculating the ROI is key to ensuring the success of your influencer marketing campaigns. Find out how to estimate influencer campaign costs and measure the ROI.

September 5, 2022

Is Your Brand Ready for Influencer Marketing?

Influencer marketing has proven to be effective for growing your brand and boosting sales. Learn about why influencer marketing works, and how your brand can take advantage of it

July 24, 2022

How to Get the Most Out of Influencer Marketing Campaign

How to make the most of your next influencer marketing campaign. Our influencer marketing agency put together this guide based on our experience working with influencers

June 30, 2022

How to choose the right creative marketing agency

How to choose a creative marketing agency for your business. Rebranding or looking for creative ideas to promote your products? Important tips to select a creative agency that is a good fit.

May 25, 2022

5 Ways Social Media is Influencing the Future of Public Relations

How social media is changing the future of PR, and how it can help your company continue to cultivate a positive brand image.

March 23, 2022

How to Shape Your Influencer Marketing Strategy for 2022

What makes influencer marketing a must-have for brands in 2022? Learn how to craft truly effective influencer marketing strategies that can expose and elevate your brand to new audiences.

March 10, 2022

How Travel Influencer Marketing Can Impact Branding

Learn how travel influencer marketing can have a positive impact on your brand, and how your brand can use influencer marketing campaigns to take your business to the next level

February 2, 2022

Top 10 Things to Consider When Hiring an Influencer

In this post, we discuss ten tips you should know about before hiring any influencers to help you put together an influencer marketing strategy that increases brand awareness, audience engagement, traffic, and conversions.

January 14, 2022

8 ways to start fresh in the new year

2021… the year of many stops and starts, of a return to normalcy..but also a new normal, of reconnecting and relearning. 2021 was a year of growth in so many ways. While there may have been a long list of challenges and a longer list of to-dos that you didn’t quite cross off, the beauty of a new year is that it gives you the chance to create new habits, let go of old ones and to reflect, recharge and refocus. Here are 8 ways to start fresh in the new year.

December 14, 2021

How to Boost Your Brand or Product Launch with Influencer Marketing

It’s easy to see why influencer marketing has become a popular way to launch a new product or increase brand awareness. People trust the people they follow on social media platforms, even with the advertisement disclosure.

December 1, 2021

MODERNSPEAK: an agency for creators by creatives

Proudly planted in the Canadian Rockies, MODERNSPEAK is a Canadian-based creator management and full service public relations agency. Working at an international level, MODERNSPEAK connects and collaborates with industries and verticals across the globe.

June 29, 2021